NRF24 Retail’s Big Show… – we’ve been preparing for this event since October! Logistical arrangements required considerable attention, but our primary focus was certainly on deepening our understanding of retail and refining our strategies in that industry. Our approach to the conference encompassed specific goals:
- Connecting with clients and their American branches to strengthen relationships and explore new avenues for collaboration.
- Expanding our knowledge of retail sector challenges and trends through insightful presentations and direct conversations with industry leaders.
- Seizing the opportunity for face-to-face meetings with Algomine representatives in North America (finally!).
Additionally, we aimed to enhance bonds with colleagues from SAS, transitioning from virtual to real-world interactions. Many of these relationships have been cultivated online, and NRF’24 provided the perfect occasion to meet them in person.
The NRF’24 Retail’s Big Show, organized annually in New York by the National Retail Federation, brought together over 40,000 attendees from more than 100 countries. Taking part in this year’s event, we were impressed with the diverse range of topics discussed. To our delight, the power and potential of artificial intelligence in retail and distribution emerged as a prominent theme, underscoring its transformative impact. Sessions focused on decoding retail media strategies for brand success provided valuable insights, while the emphasis on the demand for data in retail resonated deeply with us. Discussions on the role of digital signage in modern commerce vividly illustrated the convergence of technology and retail space.
Thanks to AI, optimization on multiple fronts is possible, as evidenced by the dominance of new AI technologies at NRF 24. For us, actively involved in advanced analytics and ML technology since the 90s, this phenomenon is both eagerly awaited and dazzling.
It was an invaluable opportunity to showcase how AI is transforming every aspect of the retail journey, as we were privileged to present one of our case study (check it out on YouTube) on navigating the complexities of long-tail products. Reflecting on our time at NRF 24′, we’re very pleased with the experience. We are also grateful for all the meetings we were fortunate to attend and all the wonderful conversations we had with our clients, visitors to the booth, and the inquisitive audience. Our ongoing journey in supporting businesses through AI has been further fueled by the energy and enthusiasm present at the conference, which reflects growing awareness of the innovative tools available to retail organizations.
We are also grateful for all the meetings we were fortunate to attend and all the wonderful conversations we had with our clients, visitors to the booth, and the inquisitive audience. Our ongoing journey in supporting businesses through AI has been further fueled by the energy and enthusiasm present at the conference, which reflects growing awareness of the innovative tools available to retail organizations.
